🎯Marketing and User Acquisition

Go-to-Market Strategy

• Bounty Campaigns & Paid Ads: Targeted campaigns to acquire and retain users.

• PR Activities: Engage in PR activities, emphasizing cultural diversity, play-to-earn, and blockchain integration.

• Epiko TV with Dream Factory: Collaborate to create over 100 content videos for marketing and user education.

Pre-Launch Strategy:

• Targeted Influencer Marketing

• Community Building

• Active Press and Media Relations

• Pre-Registration Campaign

• Closed Beta Testing

Launch Strategy:

• Global Launch

• Cross-Platform Play

• Free-to-Play Model

• Launch Events and Tournaments

• Community Engagement Initiatives

Post-Launch Strategy:

• Regular Content Updates

• Competitive Season System

• Esports Initiatives

• Data-driven Optimization

• Live Operations and Support

Additional Strategy:

• Localization

• Mobile Optimization

• Accessibility Features

• Content Creator Support

• Strategic Partnerships